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Are you looking to protect your brand and safeguard your business? Look no further than FireCastle. We help you navigate the legal process of registering your trademark, ensuring that your brand is unique and legally defensible. With our guidance, you can secure your business's identity and prevent costly legal disputes down the road. Don't leave the future of your brand to chance, let us help you protect it today.

Trademark Search and Clearance

Before you choose a name.

A comprehensive trademark search and clearance is a process that is undertaken before a new trademark is registered. The purpose of the search is to identify any existing trademarks that may be similar or identical to the proposed trademark, and to assess the likelihood of confusion with any existing marks.


The clearance process involves conducting a comprehensive search of existing trademarks on federal and state registers, as well as common law sources. This can include searching for trademarks that are similar in appearance, sound, or meaning to the proposed mark.


The results of the search are then analyzed to determine if there are any potential conflicts with existing trademarks. If there are no conflicts, the proposed mark is considered "cleared" for registration. If there are conflicts, the trademark attorney may advise the client to modify the mark or abandon the registration process.

Trademark Registration

Make your brand official.

Trademark registration is the process of obtaining legal protection for a word, phrase, symbol, or design (or a combination of these) that is used to identify and distinguish the goods or services of one person or organization from those of others in the marketplace.

When a trademark is registered, it is entered into a government-maintained registry and the registrant is issued a registration certificate. This registration certificate serves as prima facie evidence of the validity of the registered trademark and of the registrant's ownership of the trademark.

To register a trademark, an application must be filed with the relevant government agency, such as the United States Patent and Trademark Office (USPTO) in the United States. The application must include the proposed trademark, a description of the goods or services with which the trademark will be used, and a filing fee.

After the application is filed, it will be examined by an examining attorney to ensure that it meets all legal requirements. If the application is approved, the trademark will be published in the Official Gazette, which gives other parties an opportunity to object to the registration. If no objections are received, or if any objections are successfully overcome, the trademark registration will be granted.

The registration of a trademark can provide the owner with exclusive rights to use the mark in connection with the goods or services specified in the registration, and can prevent others from using a confusingly similar mark.

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